At Tools For Motivation, we produce a wide variety of done-for-you content packages (done for you PLR) to help you create powerful content for
- Sales And Revenue Generation
- List Building And Lead Generation
- Branding And Marketing Online
Done For You PLR
Our most popular and in-depth style of package is what we call our “Full Product Packs“.
These products include 4 key folders:
- Premium (content designed for you to generate revenue with)
- Lead Gen (content designed for you to grow your mailing list)
- Branding (content designed for you to publish freely on blogs or social media)
- Social (content designed for you to grow your social media profiles and presence, long term)
5 High-Impact Methods To Test…
In the following video segment, Tools For Motivation co-founder Justin Popovic walks you through 5 powerful methods that you can test when it comes to implementing PLR (done-for-you content packages) in your business.
The 5 methods covered in the video are…
- Creating A new Sales Funnel (free or paid)
- Add the PLR content to a Larger Course
- Use it as a Strategic Bonus
- Create Fireside Chat videos
- Create Premium Freebies
Here are a few transcript highlights from the video:
00:05 – How To Use This PLR Pack
So when you look at a PLR package like this you’ll probably see the sales page and kind of think of the standard ways of using it. You know you see the eBook and you can put that eBook up for sale on your website. Maybe with the workbook as a bonus in the audiobook as an upsell or something like that. That’s pretty standard. The articles could be used as blog posts. Maybe you switch up the articles with some of your own messages and you posted to our blog or maybe you take a section of the article and use that as a conversation starter on Facebook.
00:38 – How To Use This PLR Pack
What I wanted to do here was also just share a few other ideas just to get you thinking. Because when you see a PLR package of this size, with the four different folders that I just walked through, there are a lot of opportunities to use it in your content marketing. Not just now but down the road. So I really want to encourage you to think of a PLR package like this. Whether you buy this one or not, but when you have a package with this much content it becomes part of your asset base, a content asset base that you can use now and in the future.
01:30 – Create a Sales Funnel
So one thing that you could try is, as an example. You could take the eBook, the workbook and audiobook and create a product around that. And that could become a sellable item on your website. Let’s just throw out there. You’re going to sell it for 30 bucks. Okay, so it’s up, It’s up on your website, it’s selling, it’s got a public sales page, all of that. Great, great stuff. Then you decide to do some list building, whether you want to run ads on Facebook or solo ads or maybe you have an affiliate promoting you.
03:58 – Add It To A Larger Course
The next one down here is added to a larger course. So a lot of people will come to our help desk and they’ll say okay I just bought your PLR product, and so and so. And I’ve got the book here, how much do I sell it for? Do you have a recommended price? And we don’t, because so many of our customers actually do this type of implementation where they just take a PLR product and that just becomes a component of something much larger. It might be a chapter in a book that they’re selling or it might be a module in a course that they’re selling. So strategic thinking could be one module in a 4, 6 or 8 module course that you build into your website.
05:03 – Use It As A Strategic Bonus
Next one down using it as a strategic bonus. Going back to my original example… If you had a product on your website for sale, a strategic thinking eBook, audiobook and workbook, it’s $30, whatever. And then you decide later on that you want to promote another product. Whether it’s your own, maybe it’s a new coaching program you’re launching. Or maybe it’s somebody else’s that you’re promoting as an affiliate. Now you’ve got this item with real value. It’s you know, it’s for sale on your website at 30, 40 bucks. You can offer this $40 bonus as a free gift if they decide to purchase a different offer from you.
05:53 – Create Fireside Chat Videos
What the concept is is you simply just pull out a small passage from the book or one of the articles or really any component in this package that we’re delivering to you today. You read the first part of the passage, think about it, and then turn to the camera and just speak your mind about it. So what you’re doing is you’re letting the PLR guide you to create authentic videos with your opinions and thoughts on the subject. I like to do this with a partner because then you can have someone that you’re speaking to sort of podcast style and then what the PLR does is it just leads the discussion. But in the end you’re creating a unique piece of video content where you and your partner are talking about (in this case strategic thinking) by reading a passage and then discussing that passage. So it’s a really cool way of building sort of off the cuff video content or you could do it in audio format as well and it lets your followers or potential subscribers see your personality, get a chance to see your style.
07:06 – Create Premium Freebies