If you are in the business of selling your expert knowledge in the form of online courses, coaching, mentoring, mastermind groups, books, etc… you already know the importance of your Personal Brand.
Now more than ever, it is incredibly important to consistently publish content in EVERY format (text, audio, video, etc…) to reach the widest audience possible.
VIDEO is quite possibly the most important type of content you can produce because of the depth of connection it can make with your audience.
Most of the high ticket products and courses (or even live events) that I have purchased have been with vendors who I felt like I “knew” even if I had never actually seen them in real life. Their videos (and other content) built that bond in my mind and when it came time to purchase I had a high degree of confidence as a result.
In the following video, I will show you a simple but VERY powerful example of how you can use done-for-you (PLR) content combined with your Smartphone to create personal branding videos. These videos can be produced quickly and easily, but allow you to build a STRONG connection with your audience.
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The product being featured in this video is called Choose You and it comes with a “5 Day Mini Course” bonus feature (only available in a handful of our products).
But HOW you implement this method is entirely up to you.
The KEY idea is that there are no excuses for creating personal branding videos. If you have a phone with the Youtube app on it, you can do this. If you have some PLR to help you distribute good quality advice to go with your video… even better.
Try this out! Would love to hear your feedback and questions in the comment section below or at our helpdesk (click the contact link above)
Thank you 🙂
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Hey that was really helpful and thank you for the nice reminder.
So glad you liked it thank you for stopping by!
Thanks.
Just starting to think abot this.
I’ve never done a video. Why? Fear!
Hey Bob… good luck taking that next step. You can always start with a screen demo and just voice over the slides to ease into it. Getting on camera is hard at first but like anything else becomes easy with practice… keep at it!
Thank you so much Justin. This is very easy yet powerful!
Hey Razell
Thanks! So glad you got value from it 🙂
Justin,
This is great! Thanks for showing this example. I would have loved to see the hybrid approach for one of the days where you’re introducing the content and then – what delivering it by download? Blog post?
Think you’re up for a Part 2? 😉
Hey Suzanne
Thanks for your feedback! So are you looking for an example of creating the download page? Or an example of a video introducing Day 2 (along with the download for that content).
Yes, you can use a blog post and password protect it (then give out the password in your email)
OR… you can create a hidden page on your website and send your subscribers there.
Let me know about the video 🙂
Always excellent ideas, Justin! Thank you for sharing! These extra efforts you make to help us be more profitable in our businesses are just one of the reasons why being a Member of TFM is so valuable! Far beyond what our Membership costs. The investment is tiny compared to the value you give! And you not only share your ideas, you implement them! Awesome! TYTY! 🙂
Thanks Patti! I’m so glad you are getting ongoing value from our program and look forward to hearing about your successes and wins in your own business! Keep up the great work 🙂
I love how you simplify what I tend to overthink and don’t act upon because I’m not sure what to do. As a newbie, could you suggest a training to learn how to create a simple landing page and download/thank you page? Thank you for creating such great content.
Hey Lynn
Thanks for your comment 🙂 I am going to send you a personal email with a private training that we usually charge for… at no cost. It will answer your question perfectly I believe. And for anyone else who comes across this comment and wants the same training, please hit up our help desk and mention this comment 😉
Like this a lot Justin, thanks mate!
Glad you liked it! THanks 🙂
How can I do this without a cell phone or smart phone? (I do not use this technology).
Any camera will do you just have to upload the video to your computer so you can add it to a sharing service like Youtube!! Thanks 🙂